The Power of Habit: Why We Do What We do in Life and Business

“This is what we know about habits: they have cues and rewards. And if you decide ahead of time – if you engage in this mindfulness in your life, where you’re aware of what’s driving these nearly subconscious behaviours; where your brain actually turns off … if you indulge yourself to pay attention to the things that otherwise kind of happen at the peripheries of our unconsciousness – we know, from study after study, you have the ability to change any habit in your life. “

– Charles Duhigg, author of THE POWER OF HABIT: WHY WE DO WHAT WE DO IN LIFE AND BUSINESS